If you’re looking for a speaker for your class, business networking group, training seminar or workshop, contact the Web Diva®.
Presentation topics include the following, but if you have something else in mind, just let me know!
Every website project starts with homework
Your website is not just about who you are today but who you will be in the future. Before making a commitment, candidate web designers need key information to determine if your project is right for their skills and services. It all starts with who you are and what you do, followed by your purpose, objectives, values, competitive analysis, desired outcomes, proposed measures, and commitment to making the website a successful one.
This presentation covers the details of the client’s pre-work before starting the process of finding and hiring a web designer.
Don’t pick the first head of cabbage
You don’t need to hire the first web designer you find. My grandmother always said, “Don’t pick the first head of cabbage.” I’m pretty sure she meant not to always grab the first opportunity that comes along, and don’t marry the first guy you fall in love with. In other words, you don’t have to go with the first web designer you meet or the first one you interview.
You don’t need to find the single best web designer in the world, the country, or even the state. There are plenty of qualified web designers available and capable of delivering what you need. You just want to find the right one for you, and you have choices.
This presentation covers the details of finding and interviewing candidate web designers.
The hiring choice is not yours alone
Web designers have their own considerations and criteria in determining whether you are the right client for them. Experienced web designers have factors they consider when evaluating potential clients. Sometimes a single factor can be enough for a web designer to reject you as a client. You won’t know the factors ahead of time, as each web designer has his or her own criteria.
Most web designers won’t specify these constraints on their websites, so you need to think ahead. A web designer that is desperate for work will take any clients that come along. However, if this designer is capable, qualified, and in demand, he or she can afford to be choosy. And if the designer has the option of choosing which clients to take, he or she will use it.
This presentation covers the decision from the perspective of the web designer, which will help you select the most appropriate candidates and determine the right choice for you.
Web Designer = Business Partner
Make your web designer a partner in your success. Your web designer is there to help you with strategic planning and ideas, as well as creative execution. Build a stronger relationship by treating your web designer as a partner in your success—not just as a contracted worker—and share your successes with him or her.
You’ll need to trust your web designer on many fronts, and you want this person to:
- tell you the truth
- propose the most cost-effective methods and processes to get the work done
- be honest and up front about issues or changes
This presentation covers tips for strengthening the partnership with your web designer, making both of you more productive.